Every platform says 'your own branded app.' The honest question is what it costs before that's true — an included feature, a $149 tier, a $248-per-location plan, or a quote you have to request. Here's the market, cited and dated.
An honest comparison. We build Superhuman Code, so we're biased — and we'd rather disclose it than pretend. Every price below is cited from the vendor's public pricing page with the date we checked it, we list each platform's genuine strengths, and we tell you when NOT to pick us.
| Platform | Branded app price | The catch | Source |
|---|---|---|---|
| Superhuman Codethat's us — bias disclosed | From $39/moincluded on every plan | no Zapier or class scheduling yet; 7-day trial needs a card | this site, July 2026 |
| TrueCoach | From $58/mo | 5% transaction fee on client billing; nutrition via MyFitnessPal | truecoach pricing, May 2026 |
| PT Distinction | From $59.90/mo | per-client fees $1.60–$6.00/mo beyond tier allowance | ptdistinction.com, July 2026 |
| Kahunas | $99/mo (Ultimate) | smaller ecosystem; verify current white-label terms directly | kahunas pricing, May 2026 |
| FitBudd | $149/mo (Super Pro) | $75 setup, $2/client over 20 on Pro, Apple/Google dev fees yours — but you get a standalone listing | fitbudd.com, May 2026 |
| My PT Hub | ~$157/mo | AI check-ins add-on ~$19–30/mo | mypthub.net, May 2026 |
| Trainerize | $248/mo per location (Studio) | on Pro tiers the Custom Branded App is a paid add-on; not available on Free/Grow | trainerize.com, 2026 |
| Everfit | Enterprise quote | requires a sales conversation; add-ons for meals, automation, payments on standard tiers | everfit.io, May 2026 |
| FITR | Add-on, price on application | payments through FITR carry a 5.99% business-automation fee | coachwithfitr.com, July 2026 |
Everything your clients touch carries your brand — from the app icon to the splash screen — on every plan.
There's no single best platform — there's the best one for how your business runs. The table above is the honest map.
7-day free trial, then $39 / $119 / $189 per month — your branded app is included on all of them. Card required at signup; first charge on day 8. Cancel and export anytime; your brand and data are yours.
Across the platforms above, a branded app costs from $58/mo (TrueCoach) to $248/mo per location (Trainerize Studio), with Everfit and FITR unpriced publicly. Superhuman Code includes it from $39/mo flat.
From the public pricing pages we track: Superhuman Code from $39/month (included on every plan), TrueCoach from $58/month, PT Distinction from $59.90/month, Kahunas $99/month (Ultimate), FitBudd $149/month (Super Pro), My PT Hub about $157/month, Trainerize Studio $248/month per location, Everfit by Enterprise quote, and FITR's Custom App as a price-on-application add-on.
At minimum: your name, logo and colors on the app your clients use, with the platform's branding removed. Some vendors go further and publish a standalone App Store listing under your own developer account (FitBudd's Super Pro, for example) — that route usually costs more and adds store fees and setup admin.
Depends on the platform. On FitBudd you pay Apple ($99/yr) and Google ($25) developer fees for your standalone listing. On Superhuman Code you don't need a developer account — your branded app is included and we handle the store side.
Plans are $39, $119 and $189 per month, each with a 7-day free trial (card required — first charge on day 8). Your branded app is included on all of them — there is no add-on stack.
Build it today — brand it, load a program, invite a test client. Your first 7 days are free; cancel anytime before your first charge.
Start your 7-day free trial